FORT MILL, S.C.-The Laura Ashley brand has formed a partnership with Morgan Home for a line of kitchen and beach products.
The kitchen collection will include kitchen towels, pot holders, oven mitts, aprons and other items. It will make its first appearance at department stores and specialty stores in late fall of this year.
The beach line will include towel and tote sets, beach mats, lounge covers and other merchandise. It will launch at retail early in 2015.
Penne Cairoli, president of Laura Ashley, said, “Kitchen textiles are at the heart of the Laura Ashley brand. Laura Ashley started printing kitchen linens with her husband from their London flat in 1953. We are delighted (to) see new developments that we know our customers will love and appreciate.”