NEW YORK-Jay Franco and Sons has signed an agreement with Marvel Entertainment to produce a licensed collection of textiles inspired by Marvel’s “Guardians of the Galaxy,” an adventure film scheduled to debut in August 2014.
The line will include bedding, pillows, bath accessories and beach products. Jay Franco has joined a licensee list that now includes Hasbro, Disguise, C-Life, Mad Engine and Sideshow Collectibles.
Paul Gitter, senior vice president of licensing for Marvel at Disney Consumer Products, said the license with Jay Franco “will help bring Marvel’s ‘Guardians of the Galaxy’ into fans’ homes in a variety of ways. Jay Franco’s vision for the brand and strong distribution strategy will further maximize the presence of ‘Guardian’ at retail and present the franchise in refreshing new ways that will engage our fan base.”