NEW YORK–GLM will produce Artisan Resource, a new event designed to connect U.S. importers with international exporters, in August, the company announced yesterday.
Artisan Resource will offer a new market to juried overseas artisan enterprises offering handmade production resources and products, at export terms from each country of origin, GLM said. Exhibitors from countries such as Afghanistan, Colombia, Guatemala, Haiti, India, Mexico, Nepal, Peru, Philippines, South Africa and West Africa will be selected based on their experience in meeting export demands and by their commitment to design innovation, cultural preservation, social enterprise and sustainability. This new trade event, to be held alongside the New York International Gift Fair, will also offer programming for exhibitors and attendees, including seminars on topics such as importing basics, freight on board pricing, customs, warehousing and distribution.
“What is selling today is products that matter. People want something of value, something they can connect to,” said Dorothy Belshaw, NYIGF director and GLM senior vice president, during a press conference yesterday afternoon. Retail interest in artisan-produced goods across all channels of distribution has increased, she added.
Artisan Resource attendees will include import buyers representing large and volume retail stores, national retail chains, mail order catalogues, wholesaler companies and manufacturers, designers and sourcing agents. Attendance will be credential-based, as buyers will be required to handle FOB pricing.
The first semi-annual edition of Artisan Resource will be presented Monday, Aug. 20, through Wednesday, Aug. 22, 2012, at New York City’s Jacob K. Javits Center; and the second semi-annual edition will be held Monday, Jan. 28, through Wednesday, Jan. 30, 2013, at the Passenger Ship Terminal’s Pier 92 in New York City. In advance of the show’s opening, there will be two days of exhibitor education, U.S. market-readiness training and New York market familiarization.
The show will be managed by GLM and organized with the assistance of ByHand Consulting, a decade-old business offering product design, marketing and training expertise to help artisan enterprises reach new export markets, and to help U.S. buyers source artisan products. Its clients include export promotion agencies of foreign governments, international economic development institutions, and private enterprises in the U.S. and abroad.
“There is an unprecedented demand for handmade and artisan products in U.S. gift, home and accessories markets today. Tapping into large production artisan resources allows importers access to suppliers with quantity capabilities and capacities,” said ByHand co-founder Colvin English. “We’re delighted to partner with GLM to formalize what we have been doing independently at NYIGF for some time.”
Allison Rober, an eight-year GLM veteran, has been promoted to sales manager for Artisan Resource. Rober previously served as sales representative for The Gourmet Housewares Show at NYIGF and NYIGF’s Tabletop & Housewares division, and as show coordinator for NYIGF’s General Gift division. Rober reports to Christian Falkenberg, NYIGF show manager.