Tag Archives: Dacron

Invista to Unveil New Dacron Brand ID

Invista

KENNESAW, Ga.-Invista will launch a new brand identity and an enhanced website for its Dacron brand of fiberfill at International Pillow Fight Day, which will take place tomorrow at Washington Square Park in New York City. The new identity, which includes the tag “The Dacron Difference,” was developed after a year of consumer research conductedMore »

Last updated: April 4, 2014

HFend | Dacron | June 2013

International Pillow Fight Day was on April 6. The Dacron fiberfill brand from Invista fielded a team for the annual event, which—as its name suggests—involves massive pillow fights in cities throughout the world. The team held its pillow fight at New York City’s Washington Square Park. From left, Dacron’s Markita Prescott, Noreen Shea and James Linekin manning the megaphone.

Pillow Fight! International Pillow Fight Day was on April 6. The Dacron fiberfill brand from Invista fielded a team for the annual event, which—as its name suggests—involves massive pillow fights in cities throughout the world. The team held its pillow fight at New York City’s Washington Square Park. From left, Dacron’s Markita Prescott, Noreen SheaMore »

Last updated: July 30, 2013