Tag Archives: comScore

E-Cha-Ching! Cyber Monday Produces Major Online Sales Gains

Xmas Shopping Online

NEW YORK-A number of surveys and reports have shown that e-commerce sales on Cyber Monday, Dec. 2, increased significantly over last year’s Cyber Monday. According to research firm comScore, e-commerce sales through desktop computers totaled $1.735 billion, up 18 percent over Cyber Monday 2012 and marking the heaviest U.S. online spending day in history. ResearchMore »

Last updated: December 4, 2013

The Social Media Buffet Continues to Draw a Crowd

Kristi A. Davidson

By Kristi A. Davidson Thanks to an explosion of social-media sites, the world now seems smaller than ever. What started as a way to keep in touch or to reconnect with friends, colleagues and relatives has evolved into a critical business tool. If you and your company are not actively using social-media sites, then chancesMore »

Last updated: October 11, 2013

Smart Phones, Tablets Play Bigger Role in Shopping, Says Shop.org

Affluent Shoppers Going Mobile, Says Unity Marketing

WASHINGTON-More consumers are interacting with retailers through smart phones and tablets, according to a survey conducted by shop.org, the online arm of the National Retail Federation, in partnership with comScore and The Partnering Group. According to the data, 55 percent of all retail-related Internet time originated on smart phones and tablets in June 2013, whenMore »

Last updated: October 1, 2013