GARDEN CITY, N.Y.–Lifetime Brands has elected Dennis E. Reaves to its board of directors.
Reaves formerly was senior vice president and general merchandise manager of Wal-Mart Stores, where he had responsibility for $18 billion in sales volume, according to a Lifetime statement. Reaves also has served as a senior consultant to leading retailers, such as Big Lots, Inc. and Gap, Inc., and to multinational consumer products companies, including Jarden Corporation.
“Dennis Reaves has been a strategic advisor to Lifetime for many years and we are delighted to have him join our board of directors,” said Jeffrey Siegel, Lifetime’s chairman and CEO. “His knowledge of the retail and consumer products industries is unsurpassed. We look forward to his continued contributions as we develop new distribution channels in existing markets and continue to expand the company’s geographic footprint outside North America.”