NEW YORK–Glam Media, a multichannel media platform, has launched GlamLiving, a new “vertical network” for home, design, food and travel, targeting “women who live as stylishly as they look,” according to a press statement.
More than 25 new Web sites, magazine sites and blogs, including 1st Dibs, 101Cookbooks and The Food Channel, have joined the Glam Publisher Network of over 450 Web sites, where Glam will exclusively represent their advertising inventory.
ComScore Media Metrix estimates that Glam Media reaches 29 million unique visitors in the United States and 44 million worldwide.
Glam Media’s distributed media network now features six separate channels: style, fashion, beauty and shopping, living, entertainment and wellness. Each channel offers a combination of original editorial, as well as syndicated and media partner content created by insiders and experts.
Glam Media recently hired Joe Lagani from Condé Nast to run GlamLiving. Lagani was previously publisher of Condé Nast’s now defunct House & Garden magazine.