Manufacturers of mattresses and basic bedding, particularly those that have been focusing on quality of sleep in their marketing, have gotten a huge boost from the Superbowl champion New York Giants.
According to press reports earlier this week, a number of players on the Giants have been dealing with back injuries which they attributed to the beds they are sleeping on at their training facility in Albany, N.Y. This should come as no surprise considering the circumstances. The Giants are staying in a dormitory in which the players are forced to sleep in twin-sized beds.