UPPER SADDLE RIVER, N.J.–Hunter Douglas has appointed Michele Watson director of brand management for its Metal & Alternative Wood Blind business unit.
In this newly created position, Watson now oversees all product design, color development, merchandising support, sample and display programs, price lists, marketing direction, promotions and systems coordination for all Metal & Alternative Wood Blind products and programs. She reports to Kevin Armstrong, vice president and general manager of Hunter Douglas’ Horizontal Blinds division.
Watson joined Hunter Douglas in 2002 as assistant product manager for the Metal & Alternative Wood Blinds unit. She was appointed product manager and brand manager in 2004.