Tady Tote Singled Out in Dallas


Tady Tote

DALLAS–The Tady Tote, a combination of tote bag and play mat, has received the The Next Big Thing prize from the Dallas Market Center.

The Next Big Thing is a national search for the best new products from throughout the country. Tady Tote, created by Sharon Soloway of Tucson, Ariz., provides a large, indoor/outdoor cushioned area for a child to play on. Tady Tote converts from bag to mat instantly and has waterproof backing and a snuggly blanket that is removable and easy to launder and has pockets for baby bottles and snacks. Toys and other items can be left on the mat—users simply fold and go.

The winner was announced during the Dallas Temp Show on and awarded a prize package worth more than $12,500 including $2,500 cash, exhibit space at the January 2014 Dallas Temp Show,  a profile in Dallas Market Center’s custom publication, and consultations with industry experts regarding branding, marketing, public relations, visual  merchandising and more.