DALLAS–IV Pole Pals has won Dallas Market Center’s The Next Big Thing contest, which was announced during the recently completed Dallas Total Home & Gift Market. As a result, IV Pole Pals’ founder Deric Salser has received more than $12,500 in prizes, including $2,500 cash, exhibit space at the January 2012 Total Home & Gift Market, a feature profile in one of Dallas Market Center’s publications and consultations from leading industry experts regarding branding, public relations, visual merchandising and more.
“Congratulations to IV Pole Pals and its founder Deric Salser,” said Bill Winsor, president and CEO, Dallas Market Center. “We’re glad to have had the opportunity to introduce IV Pole Pals to the marketplace and look forward to working with them and celebrating their success.”
IV Pole Pals are cheerful decorations that attach onto IV poles to help lift the spirits of patients. The “pals” come in many shapes, sizes and themes and snap on and off any standard IV pole. They are made of durable plastic and have a convenient clip that wraps around the pole to secure it in place.
The product was inspired by Salser’s eight-year-old daughter Alexandra, who was diagnosed with an incurable disease called LCHAD. To take the fear out of needing an IV, Salser’s wife crafted homemade decorations and attached them to Alexandra’s IV pole. The line now has more than 40 different “pals.”
Now in its fifth year, The Next Big Thing is a national search for the best new products from throughout the country.