LAS VEGAS—Bush Furniture announced yesterday at the Las Vegas Market that it has teamed with Kathy Ireland for ready-to-assemble office furniture.
Bush and Kathy Ireland Worldwide will develop lines of office products including entertainment, organization, storage and home furnishings. The designs will be marketed as Kathy Ireland Office by Bush Furniture, and Kathy Ireland Home by Bush Furniture. The items are expected to be distributed beginning as early as Summer 2011.
“We’re very excited to have the opportunity to work with Kathy Ireland and her team in an effort to design and build affordable, stylish and responsible furnishing solutions for both office and home,” said Jim Sherbert, chief executive officer of Bush Furniture. “We believe this partnership represents a significant opportunity to bring to market a smart and relevant portfolio of products for today’s business professional and home executive.”