HIGH POINT, N.C.–The High Point Market Authority has named Mona J. Delia as vice president of communications and Candy Baker as director of industry sales and promotions for High Point Market.
“I’m very excited to welcome Mona and Candy to the team,” said Tom Conley, president and CEO of High Point Market Authority. “Their strong knowledge of the sales process, public relations and communications skills, coupled with the commitment to our exhibitors and attendees will be real assets as they contribute to the ongoing success of our industry.”
Delia will provide strategic direction for all public relations and communications programs related to the biannual High Point Market. She will add more than 25 years of corporate communications, public relations, and investor relations experience to the Market Authority staff.
“The Market Authority has created an excellent communications infrastructure,” Delia said. “I look forward to continuing to build the High Point Market brand and enhance our position as the world’s most important home furnishings event.”
Baker will direct sales initiatives for all High Point Market sponsorships and promotions. A High Point native with almost 10 years in advertising sales and nearly 20 years of experience in the home furnishings industry, Baker is excited to return to her roots.
“I’m looking forward to helping High Point Market exhibitors find new, innovative, and cost effective ways to reach buyers,” Baker said. “With the range of opportunities we offer, I’m sure we can create individualized programs that offer the very best avenues for exhibitors’ marketing investments.”