TROY, N.C.—At the Atlanta International Area Rug Market, which starts tomorrow, Capel Rugs will offer buyers a number of special product discounts and drawings as well as its newest catalog. The company exhibits in 6-F-2 in Building 1 at AmericasMart.
One program is Capel’s discount drawing. After orders are placed, retailers can draw for discounts ranging from 10 to 50 percent on a wide range of stylish Capel designs.
Dealers that purchase $1,000 of Capel’s winter introductions will receive a 10 percent freight allowance. All available rug displays will be sold at a 75 percent discount during market.
In addition, starting at market and running through April 15, 2013, buyers that order at least $250 of braided rug products (including rugs and samples) will receive a 10 percent discount.
Through Jan. 16, 2013, Capel will also hold daily drawings for Kindle Fires and Apple iPad Minis.
Capel’s 240-page catalog for 2013, called The Guide, will also be available at the show, and employs engaging graphics and compelling copy to inspire consumers.
Capel will introduce three collections at market. Two handtufted collections, Villandry and Tracery, are French influenced, with Villandry recalling the intricately designed kitchen gardens of 16th century France and Tracery inspired by Gothic architecture. The handknotted Kasbah group takes it cues from North Africa architecture.